Eurojersey has launched its SS 2022 beachwear assortment of Delicate Materials with the brand new Rexistance promotional marketing campaign
“Delicate Materials by Eurojersey anticipate Summer season 2022 by dictating the type of seaside life with its traits and fashions, fruit of codes woven right into a univocal language of prints and hues to current a method designed for a glamorous and comfy femininity regardless of the context,” the Italian firm introduced at present.
“Supreme for the manufacturing of swimwear because of their second-skin impact, Delicate Materials are extremely performing and in a position to assure a 50+ solar safety issue, breathability and an elevated resistance – ten instances greater than that of different materials – to the detrimental results of chlorinated water, solar lotions and warmth. Warp-knitted and endowed with three-dimensional stretch, quick-drying and examined for form and color retention, Delicate Materials are fruit of an revolutionary know-how for manufacturing protecting and versatile swimwear.”
“All of those options are highlighted within the Rexistance promoting marketing campaign, chosen by Eurojersey for the SS 2022 beachwear assortment of Delicate Materials. Residing in symbiosis with the ingredient of “water”. A physique succumbs to the pure embrace of an aquatic atmosphere, whereas Delicate Materials immerge and adapt completely to ‘being’ and ‘resisting’ because of their unique efficiency,” Eurojersey continues.
The 5 traits being introduced stem from the flexibility of Delicate Materials: BOTANICAL, ARTISTIC ABSTRACT, WILD TROPICAL, INCISED OPULENCE, SOFTLY RETRO. Themes performed out between the attraction of the previous and a want for the long run, poised between artwork and nature, enwrapped in an magnificence of romantic glamour or subtle refinement, characterised by the contrasting results of refined nuances and assertive shades.
Floral patterns spark new feelings and generate a new-found sensation of rebirth. A timeless attraction evokes a brand new season in a recent imaginative and prescient.
Refined and sleek motifs problem the need for magnificence in an intermingling of subtle hues borrowed from a botanical palette. The attraction of lilac and lavender are offset by the timeless contact of violet orchid nuances, olive inexperienced and scorching orangey pink. A collection of refined pictorial shades come to relaxation on Delicate Materials, to create romantic and versatile seems for exhibiting in an infinite variety of summer time stylings, swimsuits or elegant seaside robes.
Delicate Materials – Botanical Development
ARTISTIC ABSTRACT TREND
A pattern whose summary geometric motifs unfold contagiously to complete put on, from clothes to equipment and even swimsuits, because it performs with timeless color combos. Atlantic blue, deep yellow and vivid purple break free from conventional palette restrictions and meet up in complicated chromatic balancing acts with black and white, leading to a “color block” impact. Color combos characterised by robust nuances and a nautical twist maintain centre stage uninterruptedly on Delicate Materials, to adorn merely styled swimsuits with vivid and intense colors to make a powerful and energy-packed style assertion.
Delicate Materials – Creative Summary Development
WILD TROPICAL TREND
Prints which are more and more cool, impacting and persuasive got down to conquer seashores and coastal haunts, in color interpretations borrowed from nature. Revisited within the brightest hues with patterns deliberately enlarged and impressed by a jungle vibe. Creative animalier references break the monotony of a classical type and flaunt their charms in dynamic ornamental motifs primarily based on a palette of aloe inexperienced, guava pink and pomegranate pink.
A daring and energizing theme experimented on Delicate Materials for ‘resort put on’ outfits in an unique transgression of pronounced femininity.
INCISED OPULENCE TREND
A return to the roots which places the give attention to the form, color and impartial but visually impacting incisions of historic supplies related to legend and African totemic motifs. Therefore, prints of tribal inspiration enhanced by the ornamental attraction of geometric patterns and shades of brown, are teamed up with the graphic evolutions of historic inventive actions and the meticulously executed artisanal strategies of artefacts recalling rattan and macramé́ weaves.
A gentle, pure and very stylish palette explores the vary of earthy tones, whereas enjoying with varied intensities of hue, from the sobriety of nude and the quietness of beige to the depth of deep browns. Conventional atmospheres are mirrored in Delicate Materials to interpret refined swimwear in revolutionary types.
Delicate Materials – Incised Opulence Development
SOFTLY RETRO TREND
That is the theme that casts a nostalgic look again to the fabulous atmospheres of Capri and Saint-Tropez, a journey by means of time and the historical past of swimwear, main as much as the costumes of Baywatch. A “gentle-retro” pattern which consolidates values and pursues a refined and pared- down aesthetic in its nuances of pastel colors in light tones, akin to clay pink, pale lilac and iridescent mother-of-pearl.
Calmly drawn traces interpret a refined design of delicate graphic motifs and refined geometric patterns on Delicate Materials, famend for his or her high-performing options and tremendous gentle hand-feel. The best answer for costumes of minimal design with a extra sporty and performing minimize, significantly appropriate for harmonious silhouettes.